Zonda is a housing platform with the most advanced data driven solutions for the development and homebuilding industries. We partnered with Zonda to rebrand their recent acquisition BuzzBuzz (now Livabl), the largest future forward home location product in North America.
The Livabl team wanted a completely fresh start. My team designed and deployed a scalable brand platform that set the company up for their next phase of growth. I led a team to define brand and visual strategy. We delivered a seamless end-to-end journey for customers and a operationalized design toolkit for the internal Livabl team to ensure pitch perfect execution. This also included high fidelity UI designs for digital touchpoints like the primary product and website.
We designed a comprehensive set of guidelines and systems to provide the design team and larger organization with the ability to optimize the new brand over time. This included brand strategy and tone of voice documentation, style guides, componentized figma design system, digital product UX, custom illustrations and a myriad of visual brand assets for social channels and as well as digital and print platforms.
Livabl’s new brand launch April 2023.
Clients
Livabl and Zonda
Agency
Council
Role
Design Direction, Brand Strategy Discovery, Co-Designer, Account Partnerships
